innovation-as-a-service
A Human-Powered Innovation Lab for Leaders
Obsession Leadership is a new consulting model where leaders co-create, prototype under real trade-offs, & build layered proof, with AI as amplifier & humans as the final arbiters of value.
In this model, we combine creative imagination, commercial rigor & deep sector expertise so
leaders get ideas that matter & proof that sells.
The Innovation formula:
Innovation (or Moonshots) emerge when human collaborative intelligence & lateral provocation are multiplied by AI & the quality of the thinking space.
Innovation = (HCI × Lateral) × (AI_amp + Space_Q)
Experiential consulting systems:
ECS is our Innovation-as-a-Service model: A human-powered consulting system that turns strategy into a timed, high-stakes experience, so leadership teams reframe fast, prototype quickly, & decide with strategic + emotional clarity.
“You rarely get a chance to truly brainstorm a moonshot idea. This workshop gave us that space, to challenge boundaries and learn from a diverse group of minds.”
- Aruna N. - Sustainability & Innovation Leader 
“Obsession’s innovation workshop went beyond expectations. It offered deep insights into learning, the future, and what’s possible.”
- Mayada A
“We’re looking forward to more workshops that stretch our mindset and elevate our experience.”
- Simon R - International Sales Manager
“Working with Obsession was inspiring. It brought together teams from different departments, and we genuinely enjoyed creating for the business from every angle.”
- Mirna H. - Executive Manager & Project Lead
The Obsession team delivered the experience in a very interesting, fun, and enlightening way.”
- Randa S. - Head of Marketing & Operations
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